YOU NEVER KNOW WHO WILL BE USING
SOMETHING YOU'VE DESIGNED
Following the redesign of CROSS's everyday packaging, we needed a premium box to further elevate the brand.
To complement the newly designed 'Peerless Pen' by Ramone Kingsley, I was tasked with creating packaging that told the 'Peerless' story. The result is a classic, luxurious paper-wrapped box featuring a crystal pen stand, a romance booklet,
a hidden compartment for extra refills beneath the platform, and the beautiful gold pen itself.
MY CONTRIBUTION:
CONCEPT | DESIGN | ENGINEERING TECH PACK
Floyd Mayweather, Jr.
The champ rocking the Peerless Pen in my cool packaging
with romance booklet and pen stand
Taraji P. Henson
Actress from Person of Interest, Empire and Hidden Figures,
to name just a few of her projects
Daymond John
Entrepreneur, investor, television personality, author and motivational speaker
Jane Lynch along with Mr & Mrs. Josson
Ms Lynch is an actress, comedian and singer and Magnus Josson is CMO | VP of Marketing | GM | Strategy | Brands | E-Com | Digital Transformation + Innovation at the Clorox Company